@bubba

The Next Killer VR Apps: Beyond Games and Entertainment

Last week I had the pleasure of moderating a panel with some amazing VR entrepreneursat Chetan Sharma’s amazing annual conference including VReal’s Todd Hooper, Baobob’s Maureen Fan, and PlutoVr’s Forest Gibson   As you can see above, Chetan picks the worst location for the event but we made it work.  As part of the event I contributed the essay below which I wanted to share more broadly for discussion with all awesome people that are coming together for Oculus Connect this week!


 

We are nearing the tipping point of mass market virtual reality (VR). It has taken a bit longer to get here, with the delay stemming from the cost of first generation hardware and manufacturing capacity. However, that’s changing. Earlier this year Mobile VR platforms like the Samsung Gear reports more than one million monthly active users and Google Cardboard reports that VR apps are being downloaded more than 25 million times. Google’s Daydream should quickly enable hundreds of millions of phones to power great VR experiences. I’m excited to see what Oculus shares at Connect to continue this momentum.

Over the next few years, tens of millions of folks will have Vive / Oculus / Playstation VR at home or in their offices, as well as a Gear VR next to their beds. Beyond the total number of users, we should see meaningful amounts of time spent “inside” of VR as it captures more people’s attention. In fact, the question I am most often asked is: What are the killer apps beyond games and entertainment content? This is a strong indication that everyone is now searching for the next set of killer VR apps.

Venture-backed high growth companies are often successful because they bet on new platform shifts ahead of incumbents. Recent examples include Salesforce and Whatsapp. An increasing number of smart, curious entrepreneurs are investing substantial time exploring VR opportunities. Some promising applications areas I keep hear them outside of Games and Entertainment verticals include:

Of course, these ideas are just a few of the possibilities. Risk-taking entrepreneurs are rapidly exploring many more killer application ideas which I’m excited to learn about!